Tips To Share with Your Group Clients Preparing for Open Enrollment

  • Regardless of when your groups hold their open enrollment, Premera offers our group clients a suite of communication templates in the B’link employee communications center. You can check out all the employee communications available for your group benefit administrators in B’link - just log in to your secure producer account and select the link for the B’link employee communications center.

    Open enrollment materials include content to help group administrators successfully communicate plan benefit options to their employees as well as create and host their own employee benefits webinar or meeting for open enrollment.

     Share this information with your groups preparing for open enrollment
    Subject: Preparing for open enrollment?

    Body message:

    Dear [Employer],

    As a Premera employer, you have access to a variety of resources designed to help you engage and inform your employees during their open enrollment benefit selection process available in your Employee Communication Center. Sign in to your secure employer account to check them out.

    These communication templates help you build a communication plan to support open enrollment, outline all of the most important benefits details for your employees and promote the member-facing webpage available for your employees to virtually explore their benefit options.

    How do I access these resources?

    1. Sign in to your secure employer account
    2. Navigate to the link for the B’link employee communications center
    3. Select the Open Enrollment category on the homepage

    Below is a suggested timeline you may use as a guide for sharing the open enrollment resources with your employees as well as tips for a successful open enrollment period.

    Pre-open enrollment

    Launch:

    1. Use the launch content in your internal communications.
    2. Send the webinar/meeting invite.

    During your open enrollment period

    Kick off your open enrollment period with a webinar/meeting:

    1. Use the email to invite employees to an open enrollment meeting/webinar
    2. The PowerPoint presentation template offers guidance on how to include all the most important information into your meeting
    3. Webinar/meeting minutes can be sent out to employees after the meeting to help them remember key details

    Reminder:

    1. Use the reminder content in your internal communications.
    2. Supplement your communications with additional resources from the Employee Communications Center.

    Final reminder:

    1. Use the last chance content in your internal communications.

    More tips to remember:

    • Start communicating early and often.
    • Follow the steps listed above to sign in to your secure employer account and check out the open enrollment resources available in B’link. Use all the resources available to help your employees feel comfortable making their health plan decisions.
    • Open enrollment messaging is available in various lengths to meet a variety of communication needs. Share information with your employees in as many ways as possible–through your company newsletter, on your company intranet, by hosting an open enrollment webinar, through email blasts, and more.
    • Your employees have access to a digital resource to learn about Premera benefits and resources available. The link for this website is listed within all the open enrollment materials for sharing with your employees.
    • Supplement your open enrollment communications with additional information about your Premera health plan. B’link is a vast library of materials and resources that you can share. Go explore!

    Thank you for your business. I hope these resources help you make your company's open enrollment period with Premera a success.

    Sincerely,

    [Your signature here]

     

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