Remind Your Group Clients About B’link

  • Group Market News
    Published August 12, 2019

    For producers who sell to large and small businesses

    Employee communications on B’link, at blink.premera.com, offer an abundance of healthcare benefit topics. Your clients can share hundreds of ready-to-use resources with their employees throughout their plan year or use them to address one-off communication needs.

    You can also download the material on B’link and share it with your clients to help make life a little less stressful for them.

    Send this copy-and-share text to your group clients to remind them about B’link!

    Copy and share text

    Dear [group client],

    Premera’s communication center, B’link, provides information that supports your employees in getting the most out of their healthcare benefits. This convenient employer resource features ready-to-use, downloadable content that helps your employees better understand their health plan and costs.

    How to get the most out of B’link

    B’link offers on-demand content that best suits you and your employees’ needs throughout the year.

    For each topic, Premera provides:

    • Flyers/poster that you can customize with your logo and plan details
    • Email templates you simply open and send
    • Content 3 ways: messages you can copy, paste, and share. Long, medium, and, short versions are available

    Ready to get started?

    Visit B’link today to find the right communications for your employees’ seasonal needs. Download your preferred materials (email, flyer, and/or messaging), and you are all set!

    Additional B'link resources

    Check out the B’link employer guidebook for step-by-step suggestions on the best communications to use each month of your plan year. View a short video to get excited about what B’link can do for you.

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