Premera Launches First-ever Spanish-Language Microsite

  • July 14, 2022

    Spanish is the second-most spoken language in the United States; however, Spanish-language healthcare materials continue to be limited or unavailable. The Premera Health Equity and Member Engagement teams saw that preventive care benefits are largely underused by our Spanish-speaking member base, which presented an opportunity to build a new site that is specifically focused on the needs and concerns of this population.

    This site will support our Spanish-speaking members by providing the following:

    • Content that clearly addresses the importance of preventive care
    • Ability to easily connect to care
    • Access to information on available benefits

    Encouraging preventive care in a way that resonates with the member is just one of the ways that Premera is working to make healthcare work better for all.

    Visit the Spanish-language site and share it with your employer groups today.

  •    Email this article